THE PENDING DRAFT

Scott Bolinger on the WordPress Theme Business

June 2, 2015

Scott Bolinger on the challenges running a WordPress Theme Business, how it changed over time and about the differences between selling Themes, Plugins or a SaaS Product.

Keep in mind SaaS is not free money, it comes with lots of unique challenges. My experience with Reactor has been that SaaS is a more difficult business model in the short-term, but the revenue potential is higher long-term.

A very good read for anyone thinking about entering one of those markets.

The WordPress Theme Business, Then and Now

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