THE PENDING DRAFT

Logitech changes name to logi

July 21, 2015

Logi_RGB-copy

In case you missed it: A few weeks ago, swiss company Logitech revealed a new logo as well as a change of their name to logi. I do like the new logo and the explanation for the name change makes perfect sense to me:

“If we look out five or ten years, it’s going to seem odd for a company to call itself “something-tech,” says CEO Bracken Darrell. “There will be tech in your clothing, in your shoes, in your tires. To be Logitech at that point will seem awfully 1980s.”

Also, it reminds of that other company which cropped “…Computers” off it’s name in 2007.

Wired – New Logitech logo: ‘Hey, We Don’t Just Make Mice Anymore’

CodeMyUI

July 20, 2015

Handpicked code snippets you can use in your web projects. Find web design inspiration with code samples.

A nice collection of Tutorials and Code Snippets from all around the web.

CodeMyUI.com

Human Curation for Apps?

July 8, 2015

The App Store has long recommended apps in the Featured tab, but Apple Music doesn’t just bring curation, it brings personalities. Beats 1 isn’t just curated, it’s curated by DJs who are front and center: Ebro Darden, Julie Adenuga, and Zane Lowe. What would the equivalent of Beats 1 be for apps? Something like a year-round, non-stop Apple Design Awards.

Human Curation for Apps? Hell yeah! I love this idea.

Human Curation and the App Store

W3C Mobile Checker

June 28, 2015

The Mobile Checker is a tool for Web developers who want to make their Web page or Web app work better on mobile devices.

The W3C released a tool to check your mobile websites. Pretty sweet.

W3C Mobile Checker

Brainpickings Legendary Designer Charles Eames

June 20, 2015

In addition to all of the “good goods” that they produced, the Eameses were prolific as educators, making many important contributions to the world of ideas.

Underlying all of their work is the principle that design should not be an act of creative self-expression but rather a process of problem solving.

Great article on brainpickings about Charles and Ray Eames. Now i want to read “an eames anthology” even more.

Brainpickings – Legendary Designer Charles Eames on Creativity, the Value of the Arts in Education, and His Advice to Students

Paul Rand’s 7-Step Logo Test

June 5, 2015

Paul Rand is one of the most iconic designers of our time, best known for the corporate logo work he has done, including the logos for IBM, Steve Jobs’ NeXT, Enron, abc or UPS. This 7-step logo test is based on something he has said and can be very helpful when designing a logo.

The foundational criteria for this logo test is based on a something Paul Rand said that changed the world of logo design:

“The principal role of a logo is to identify, and simplicity is its means… Its effectiveness depends on distinctiveness, visibility, adaptability, memorability, universality, and timelessness.”

Entrepreneurs Handbook – The 7-Step-Paul-Rand Logo-Test

Isaac Asimov – On Creativity

May 27, 2015

If you read one thing today, make it this text by Isaac Asimov on Creativity. It’s a short essay about his thoughts on what we humans need to come up with creative ideas.

This quote i liked particularly because it resembles something i thought about a lot lately.

Probably more inhibiting than anything else is a feeling of responsibility. The great ideas of the ages have come from people who weren’t paid to have great ideas, but were paid to be teachers or patent clerks or petty officials, or were not paid at all. The great ideas came as side issues.

To feel guilty because one has not earned one’s salary because one has not had a great idea is the surest way, it seems to me, of making it certain that no great idea will come in the next time either.

What would it be like if we all would have a basic income that is not coupled to any work at all? And the “work” we would still do was unpaid for? Would we really fail as a society because no one would want to work anymore, as some might think? Would no one ever clean a toilet again? Or would we be able to come up with much better and more creative ideas and solve problems in ways we would never even possibly imagine otherwise? I’m pretty certain the latter is more likely to be true.

But thats for another post. The text by Asimov has so many quotable parts, so better go ahead and read it in full.

Isaac Asimov – On Creativity